Link: Cultural Capitalism
Quote:
On one level cultural capitalism might be defined as all the outward things which have come to characterize American ‘civilization' since the 1950′s, but it is much more, because as culture is rooted in spiritual and mental predicates, capitalism as we know it is itself a symptom of all that is modern - in which the aspirations of man are merely for temporal goals, namely the acquisition of more "material," and nothing else. In practical life, this means that for many, running the money rat race is an imperative to survive and make a meager living, while for those who are a bit better off is a competition for more possessions and trinkets. For the very wealthy, living in an existential impasse of confusion between need and want. This is the psychological corner stone of capitalism and consumerism driven by marketing and advertising: turning a desire for a product into an artificial need where enough is never enough - hence the need for ever more and more possessions and diversions. Rather significantly, we might note that while cultural Marxism is adapted to disrupt the social patterns in the West, cultural capitalism is aimed at disrupting developing or non-Western countries, and thus serves for a vector of imperialism. In this sense, it ironically fufills the Marxist pseudo-prophecy of societies needing to pass through a phase of "capitalism" before the socialist phase can be accomplished.